bit.ly
Bitly
Who runs Bitly, what it tracks and what it costs, and the 20 closest URL shortening and link management alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- Short.io
Measured from Bitly’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Bitly01 · Who’s behind it
Who runs Bitly
Bitly bit.ly
Bitly makes it easy to create, share, and track short links and QR Codes. Find what's resonating and scale it into bigger reach, more clicks, and more sales.
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Bitly tracks
What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.
trackers that follow visitors
More than all 19 alternatives below.
Privacy-friendly alternatives →- Cookie banner
- OneTrust
- US company
- 3 tools
Marketing and email tracking
Links visits to email campaigns and customer profiles.
A/B testing
Shows visitors different versions of the page to see which works better.
Tag manager
Loads further tracking scripts, which we can’t always see.
03 · Alternatives
Alternatives to Bitly
None of the 60 sites closest to Bitly match these filters. We read imprints and pricing pages once a week, so more sites qualify as we get to them.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Bitly adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack and search numbers · 19 technologies
- Neighbours
- k = 60
- Sites searched
- 9,217
- Vector
- 384-d
- Query
- 68 ms
Built with
- CMS
- WordPress page source: /wp-content/
- Tag managers
- Google Tag Manager page source: googletagmanager.com/gtm.js
- Marketing automation
- HubSpot page source: js-eu1.hs-scripts.com
- Cookie consent
- OneTrust page source: cdn.cookielaw.org
- A/B testing
- Optimizely page source: cdn.optimizely.com/js/
- Hosting
- Google Cloud header via: 1.1 google, 1.1 google
- Web servers
- nginx header server: nginx
- Languages & backends
- PHP implied by WordPress (page source: /wp-content/)
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Microsoft 365 TXT MS=ms11124067
- DNS hosting
- Amazon Route 53 NS ns-276.awsdns-34.com
- Google Cloud DNS NS ns-cloud-c3.googledomains.com
- SaaS tools (verified in DNS)
- Apple Business TXT apple-domain-verification=6YYbatV9m7YWHrdw
- Atlassian TXT atlassian-domain-verification=Th+HeZjMKa3QxX9JqLt67kxMrAsEfB9gz51iuPZ…
- Google Search Console meta google-site-verification: VxdtAjqaA6XhwRJO86fcIZtRDqJAzUqlgS8AwZHmd3o
- Miro TXT miro-verification=fac1aeff65bb8e30ec8efd62a6ba02f2ce19a82c
- OpenAI TXT openai-domain-verification=dv-enGte8sEHDo7E13TnxTOPn5k
- Slack TXT slack-domain-verification=MkeV937L2HSoy5NFJUcwGD4mo6Qguojp2v8Ny0oX
- Yandex Webmaster TXT yandex-verification: 41b3ec866726729d
Sitemaps
, 1,656 of them guides, blog or magazine pages.
What competitors use
Across the 20 closest sites.
- Google Search Console 17/20
- Cloudflare · not on bit.ly 15/20
- Cloudflare DNS · not on bit.ly 13/20
- Google Workspace 12/20
- Amazon Route 53 5/20
- OpenAI 5/20
- Stripe · not on bit.ly 4/20
- Google Tag Manager 4/20
- PHP 4/20
- Zendesk · not on bit.ly 4/20
- Bootstrap · not on bit.ly 4/20
- Google Analytics · not on bit.ly 4/20
- Google Fonts · not on bit.ly 4/20
- Amazon SES · not on bit.ly 3/20
- Meta Business Suite · not on bit.ly 3/20
- jQuery · not on bit.ly 3/20