bbb.org
Better Business Bureau
Who runs Better Business Bureau, what it tracks and what it costs, and the 20 closest business ratings and reviews alternatives.
- Who’s behind it
- Not stated
- Online since
- Unknown
- Trackers
- Couldn’t check
- Prices
- No pricing page
- Last price change
- –
- Closest alternative
- ConsumerAffairs®
Measured from Better Business Bureau’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.
Visit Better Business Bureau01 · Who’s behind it
Who runs Better Business Bureau
Better Business Bureau bbb.org
Wikidata: American organization
- Company
- No imprint we could read
- Online since
- Not in the Internet Archive
- Audience
- In English
02 · Privacy
What Better Business Bureau tracks
We couldn’t read bbb.org’s homepage (bot protection page), so we can’t say what it loads.
03 · Alternatives
Alternatives to Better Business Bureau
Thumbs up if it’s a real alternative to Better Business Bureau, thumbs down if it isn’t.
20 of the 60 sites closest to Better Business Bureau match.
We can’t read bbb.org’s homepage (bot protection page), so it’s compared on what Wikidata and Wikipedia say about it.
- 01
Find Real Business Reviews & Ratings | SmartCustomer
SmartCustomer - your source for ratings and reviews. Find the truth about 130K+ businesses with real insights from 200M+ customers.
Very close - 02
National Bureau of Economic Research | NBER
Founded in 1920, the NBER is a private, non-profit, non-partisan organization dedicated to conducting economic research and to disseminating research findings among academics, public policy makers, and business professionals.
Close - 03
Home | Grants.gov
USA federal website
Very close - 04
U.S. Copyright Office | U.S. Copyright Office
Copyright Office Homepage
Close - 05
American Civil Liberties Union | The ACLU dares to create a more perfect union — beyond one person, party, or side. Our mission is to realize this promise of the United States Constitution for all and expand the reach of its guarantees.
The ACLU dares to create a more perfect union — beyond one person, party, or side. Our mission is to realize this promise of the United States Constitution for all and expand the reach of its guarantees.
Close - 06
Internet Corporation for Assigned Names and Numbers (ICANN)
ICANN’s mission is to help ensure a stable, secure, and unified global Internet.
Close - 07
KFF - The independent source for health policy research, polling, and news.
KFF is the independent source for health policy research, polling, and journalism. Our mission is to serve as a nonpartisan source of information for policymakers, the media, the health policy community, and the public.
Close - 08
Census.gov | U.S. Census Bureau Homepage
The Census Bureau's mission is to serve as the nation's leading provider of quality data about its people and economy.
Close - 09
A vibrant market is at its best when it works for everyone | FINRA.org
A vibrant market is at its best when it works for everyone. Join the Industry or Take an Exam Register Have Questions or Concerns? Contact Us Look up FINRA Disciplinary Actions Search Cases Research a Broker or Firm Search Brokercheck Featured Report / Study 2026 Industry Snapshot In an effort to increase public awareness and understanding about the broad range of FINRA-registered firms and individuals, FINRA shares an annual snapshot of some of the data collected in the course of our work. Read More Report / Study 2026 FINRA Annual Regulatory Oversight Report The 2026 FINRA Annual Regulatory
Close - 10
Privacy Guides
Established in 2021, Privacy Guides is the largest impartial, non-profit media outlet focused on finding privacy tools and learning about protecting your digital life.
Close - 11
Canada.ca
The Government of Canada website is a single point of access to all programs, services, departments, ministries and organizations of the Government of Canada.
Close - 12
DataCite – Connecting Research, Advancing Knowledge - DataCite
international not-for-profit organization which aims to improve data citation
Close - 13
NLnet Labs - Home
Research & Development, Internet architecture, DNS, Routing, Stability and Security.
Close - 14
College Board - SAT, AP, College Search and Admission Tools
College Board is a non-profit organization that clears a path for all students to own their future through the AP Program, SAT Suite, BigFuture, and more.
Close - 15
Homepage - Small Business Administration
Powering American capital and entrepreneurship Learn more about how SBA is supporting small businesses Business resources SBA lenders Contracting Disaster
Close - 16
NORC at the University of Chicago | Research You Can Trust
NORC at the University of Chicago is an objective, nonpartisan research organization that delivers insights and analysis decision-makers trust.
Close - 17
WWF - Find your local WWF office
WWF is building a future in which humans live in harmony with nature. Use our hub page to find your local WWF office.
Close - 18
Financial Conduct Authority | FCA
The FCA enables a fair and thriving financial services market, for the good of consumers and the economy.
Close - 19
Pew Research Center | Nonpartisan, nonadvocacy, public opinion polling and data-driven social science research
Numbers, Facts and Trends Shaping Your World
Close - 20
Bazaarvoice | The UGC Platform for Authentic Shopper Experiences
The leading UGC platform for authentic ratings, reviews, visual UGC, and review syndication that powers discovery, shopper trust, and higher ecommerce conversion.
Very close
Closest first, by how much each site’s offer resembles Better Business Bureau’s. Trackers are counted the same way as above. Highlighted technologies are ones Better Business Bureau uses too. Votes and comments come from visitors and don’t change the order.
04 · History
What changed
Price and policy history →No changes yet. Each new crawl is compared with the last one, and what Better Business Bureau adds, drops or rewrites shows up here.
05 · Details
How we measure
Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.
The full technology stack, the competitor map and search numbers · 9 technologies
- Neighbours
- k = 60
- Sites searched
- 9,197
- Vector
- 384-d
- Query
- 52 ms
Competitor map
Each alternative by how close its vector is to Better Business Bureau’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.
similarity × popularity
Built with
- CDN
- Cloudflare header cf-ray: a56301394f716307-HAM
- Email hosting
- Microsoft 365 MX bbb-org.mail.protection.outlook.com
- Mimecast MX usb-smtp-inbound-2.mimecast.com
- Email delivery
- DNS hosting
- Cloudflare DNS NS ben.ns.cloudflare.com
- SaaS tools (verified in DNS)
- Atlassian TXT atlassian-domain-verification=mir0Y7FBh7vWasF7DQkZu7/P04Fj6MOtgGOTB8p…
- Canva TXT canva-site-verification=17rTdC3iGSynnfP0MM3AxA
- Google Search Console TXT google-site-verification=TsQqcN2rI63OrgUSO1dQRdmVhbG-lQuxzfes7Isexuw
What competitors use
Across the 20 closest sites.
- Google Search Console 17/20
- Microsoft 365 12/20
- Google Workspace · not on bbb.org 9/20
- Cloudflare 9/20
- Apple Business · not on bbb.org 8/20
- Atlassian 8/20
- Adobe · not on bbb.org 7/20
- Cloudflare DNS 7/20
- Meta Business Suite · not on bbb.org 6/20
- Salesforce · not on bbb.org 5/20
- DocuSign · not on bbb.org 5/20
- OneTrust · not on bbb.org 5/20
- PHP · not on bbb.org 5/20
- jQuery · not on bbb.org 5/20
- GlobalSign · not on bbb.org 4/20
- Miro · not on bbb.org 4/20