aura.com

Aura

Who runs Aura, what it tracks and what it costs, and the 20 closest identity theft protection alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Norton

Measured from Aura’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit Aura

01 · Who’s behind it

Who runs Aura

Aura aura.com

All-in-one protection from identity theft and other online scams for the whole family. Works across devices. Plans start at $10 per month.

Wikidata: company

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What Aura tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

trackers that follow visitors

10 of the 13 alternatives below have fewer, 1 have more.

Privacy-friendly alternatives →
Cookie banner
OneTrust
US company
4 tools
  • Visitor analytics

    Counts and follows visits, usually with cookies.

  • A/B testing

    Shows visitors different versions of the page to see which works better.

  • Tag manager

    Loads further tracking scripts, which we can’t always see.

  • Third-party embeds

    Videos, maps or fonts from other companies, which receive the visitor’s IP address.

03 · Alternatives

Alternatives to Aura

Thumbs up if it’s a real alternative to Aura, thumbs down if it isn’t.

Fewer trackers than AuraNo ad trackersRegistered in the EUFree planOnly in English

20 of the 60 sites closest to Aura match.

  1. 01
    Equifax equifax.com English 2 trackers

    Equifax | Credit Bureau | Check Your Credit

    Get credit reports and credit scores for businesses and consumers from Equifax today! We also have identity protection tools with daily monitoring and alerts

    Compare Equifax with Aura →
  2. 02
    Surfshark surfshark.com Top 10K English No trackers

    Surfshark: identity & scam protection, antivirus, VPN

    Protect your devices, identity, & data ● Scam & phishing protection ● Identity theft protection ● Device security ● Secure connection ● Fast VPN

    Compare Surfshark with Aura →
  3. 03
    Malwarebytes malwarebytes.com Top 10K English 2 trackers

    All-in-One Cybersecurity Protection: Antivirus, VPN & Scam Guard

    All-in-one cybersecurity software for all your devices. Malwarebytes provides smarter antivirus, VPN, and scam detection for you and your family.

    Compare Malwarebytes with Aura →
  4. 04
    Netcraft netcraft.com English 1 tracker

    Next-Gen Digital Risk Protection | AI-powered Cybercrime Defense by Netcraft

    Protect your brand with Netcraft's digital risk protection platform. We detect, disrupt and remove phishing, scams and cyber attacks with unmatched scale and effectiveness.

    Compare Netcraft with Aura →
  5. 05
    guard.io Top 10K English 2 trackers

    Guardio | Powerful Online Protection for Your Digital Life

    Protect all your devices online. Keep your personal and business data safe from phishing, malware, and identity theft. Get your free Guardio security scan today.

    Compare guard.io with Aura →
  6. 06
    Kaspersky kaspersky.com Top 1K English 2 trackers

    Kaspersky Cyber Security Solutions for Home and Business | Kaspersky

    Official Site – A Global Leader in next-generation cybersecurity solutions and services, Kaspersky offers premium protection against all cyber threats for your home and business.

    Compare Kaspersky with Aura →
  7. 07
    TotalAV totalav.com English No trackers

    Official Site | TotalAV Award-Winning Antivirus Provider

    TotalAV's Award-Winning antivirus instantly blocks harmful malware threats and viruses in real-time, keeping your personal data and identity safe.

    Compare TotalAV with Aura →
  8. 08
    Group-IB group-ib.com English 2 trackers

    Group-IB | Prediction-First Cybersecurity and Anti-Fraud

    Prediction-First cybersecurity built on collective defense. Group-IB unites cyber and fraud through cyber-fraud fusion to act before attackers and fraudsters complete their next move.

    Compare Group-IB with Aura →
  9. 09
    SailPoint Technologies sailpoint.com English 2 trackers

    The new era of adaptive identity - For humans, machines, AI

    One platform to secure every identity! See how to dynamically adjust access, automate decisions, and enforce least privilege as threats evolve.

    Compare SailPoint Technologies with Aura →
  10. 10
    Alloy alloy.com English 2 trackers

    AI-Powered Financial Crime and Customer Risk Management… | Alloy

    Alloy is the global AI-powered risk management platform that accelerates onboarding, stops financial crime, and simplifies compliance.

    Compare Alloy with Aura →
  11. 11
    RSA rsa.com English 1 tracker

    RSA Security: Identity & Access Management Solutions

    RSA Security provides identity intelligence, authentication, access, and governance for government, finance, and high-assurance organizations.

    Compare RSA with Aura →
  12. 12
    Proton proton.me Top 10K English No trackers

    Proton: Privacy by default

    Over 100 million people use Proton to stay private and secure online. Get a free Proton account and take back your privacy.

    Compare Proton with Aura →
  13. 13
    ESET eset.com Top 1K English No trackers

    ESET Cybersecurity | Enterprise, Business and Home Solutions | ESET

    Best IT security solutions for your home and business devices. Try ESET antivirus and internet security solutions for Windows, Android, Mac or Linux OS.

    Compare ESET with Aura →
  14. 14
    Nomorobo nomorobo.com English 1 tracker

    Nomorobo: The #1 Spam Call & Text Blocking App

    Stop annoying robocalls and spam texts forever. Automatically protect your entire network from scammers, spammers, and swindlers. Get started now.

    Compare Nomorobo with Aura →
  15. 15
    Kasada kasada.io English 2 trackers

    Kasada | Stopping Automated Threats | Web & API Protection

    Kasada transcends bot management with a radical approach to defeat automated threats and online fraud. Web and API protection that lasts.

    Compare Kasada with Aura →
  16. 16
    SiteLock sitelock.com English 1 tracker

    Website Security Monitoring & Malware Protection | SiteLock

    Secure your website with our security monitoring and protection services. Protect data, prevent cyberattacks, and ensure peace of mind with SiteLock solutions.

    Compare SiteLock with Aura →
  17. 17
    Mimecast mimecast.com Top 10K English 1 tracker

    Human Risk Management & Advanced Email Security | Mimecast

    Protect email and collaboration tools with Mimecast. Manage human risk and stay ahead of cyber threats with advanced security solutions.

    Compare Mimecast with Aura →
  18. 18
    DMCA.com dmca.com Top 10K English 2 trackers

    Content Protection and Takedown Company Since 2006 | DMCA.com

    The original content protection company. Real people remove stolen content for creators, brands, and individuals worldwide. Get a free review.

    Compare DMCA.com with Aura →
  19. 19
    sardine.ai Top 10K English 1 tracker

    Agentic Financial Crime Platform for Fraud Prevention & AML

    The top agentic risk platform used by leading banks and merchants worldwide to stop fraud in real-time, prevent AI-driven attacks, automate fraud & AML operations

    Compare sardine.ai with Aura →
  20. 20
    Socure socure.com English 1 tracker

    Identity Verification Platform for AI Risk Decisioning | Socure

    Socure is the leading AI-powered identity verification platform trusted by 3,000+ customers to verify consumers, businesses, & employees with confidence.

    Compare Socure with Aura →

Closest first, by how much each site’s offer resembles Aura’s. Trackers are counted the same way as above. Highlighted technologies are ones Aura uses too. Votes and comments come from visitors and don’t change the order.

04 · History

No changes yet. Each new crawl is compared with the last one, and what Aura adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 20 technologies
Neighbours
k = 60
Sites searched
9,216
Vector
384-d
Query
83 ms

Competitor map

Each alternative by how close its vector is to Aura’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

ProtonAlloyGroup-IBTotalAVKasperskyguard.ioNetcraftMalwarebytesSurfsharkEquifax

Built with

Website builders
  • Webflow page source: data-wf-page=
Fonts
Analytics
  • Heap page source: cdn.heapanalytics.com
Tag managers
Cookie consent
  • OneTrust page source: cdn.cookielaw.org
A/B testing
CDN
  • cdnjs asset https://cdnjs.cloudflare.com/ajax/libs/jquery.touchswipe/1.6.18/jquery.touchSwipe.min.js
  • Cloudflare header cf-ray: a577a27acf0c4f4f-HAM
  • jsDelivr asset https://cdn.jsdelivr.net/npm/@splidejs/splide@3.6.12/dist/js/splide.min.js
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=53171ecdb9e4679c8ba832d60e5236322412b7906…
  • Apple Business TXT apple-domain-verification=46WDljCvpEU07KBe
  • Atlassian TXT atlassian-domain-verification=kVITiDDMnBQ4t/6Ys2uLhlFdwbku6i8zQI0m6DY…
  • DocuSign TXT docusign=71355ca6-7626-495b-872b-2065a0c240ad
  • Google Search Console meta google-site-verification: WIJj-3cKS7G-xwdUskrVcV34whhMd1IWYEm0kSMk71w
  • Notion TXT notion-domain-verification=tv2SGFGQdpuq92oZrhTdMJdRTYpgY1Uenu9mRqZAECk
  • OpenAI TXT openai-domain-verification=dv-iaZQihFxBBiIEy4ZNNFQd2KW
  • Zoom TXT ZOOM_verify_PY8yb8_uR-ytnv0sgZRFzg