SimilarSiteSearch

23andme.com

23andMe

Who runs 23andMe, what it tracks and what it costs, and the 20 closest consumer genetic testing alternatives.

Who’s behind it
Not stated
Online since
Unknown
Trackers
Prices
No pricing page
Last price change
–
Closest alternative
Ancestry

Measured from 23andMe’s own pages, the Internet Archive and public records. Hover a dotted value for its source and date.

We’ll send a link to confirm. Your address is only used for these alerts.

Visit 23andMe

01 · Who’s behind it

Who runs 23andMe

23andMe 23andme.com

23andMe is a saliva-based DNA service. We provide genetic reports on your ancestry, family history and help you connect with your DNA relatives.

Company
No imprint we could read
Online since
Not in the Internet Archive
Audience
In English

02 · Privacy

What 23andMe tracks

What the homepage loads before you accept or decline cookies. A cookie banner should hold most of it back until you agree, and a tag manager can load more that we don’t see.

tracker that follows visitors

3 of the 13 alternatives below have fewer, 9 have more.

Privacy-friendly alternatives →
Cookie banner
None found
US company
1 tool

  • Visitor analytics

    Counts and follows visits, usually with cookies.

03 · Alternatives

Alternatives to 23andMe

Thumbs up if it’s a real alternative to 23andMe, thumbs down if it isn’t.

Fewer trackers than 23andMeNo ad trackersRegistered in the EUFree planOnly in English

7 of the 60 sites closest to 23andMe match.

  1. 01
    Monkeytype monkeytype.com English No trackers

    Monkeytype | A minimalistic, customizable typing test

    The most customizable typing test website with a minimal design and a ton of features. Test yourself in various modes, track your progress and improve your speed.

    Compare Monkeytype with 23andMe →
  2. 02
    Siemens Healthineers siemens-healthineers.com English No trackers

    Siemens Healthineers | Corporate Home

    We pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Discover more about our innovative medtech and the people behind it.

    Compare Siemens Healthineers with 23andMe →
  3. 03
    Mintel mintel.com English No trackers

    Global Market Intelligence & Research Agency | Mintel

    Mintel is the foundation of market intelligence. We provide consumer & market research, industry expertise & data insights to help you make confident decisions.

    Compare Mintel with 23andMe →
  4. 04
    Screener screener.in Top 10K English No trackers

    Stock Screener and fundamental analysis tool for Indian stocks - Screener

    Compare Screener with 23andMe →
  5. 05
    VWR vwr.com English No trackers

    Global Provider of Biopharma, Healthcare & Laboratory Solutions | VWR, part of Avantor

    Avantor sets science in motion by enabling innovation across the life sciences and technology industries. Learn more about Avantor and its solutions. | VWR, part of Avantor

    Compare VWR with 23andMe →
  6. 06
    Preqin preqin.com Top 10K English No trackers

    Alternative Assets Data, Solutions and Insights | Preqin | BlackRock

    Explore Preqin alternative assets data, private markets research, benchmarks and investment intelligence for investors and fund managers.

    Compare Preqin with 23andMe →
  7. 07
    NextDNS nextdns.io Top 10K English No trackers

    NextDNS - The new firewall for the modern Internet

    NextDNS protects you from all kinds of security threats, blocks ads and trackers on websites and in apps and provides a safe and supervised Internet for kids — on all devices and on all networks.

    Compare NextDNS with 23andMe →

Closest first, by how much each site’s offer resembles 23andMe’s. Trackers are counted the same way as above. Highlighted technologies are ones 23andMe uses too. Votes and comments come from visitors and don’t change the order.

04 · History

What changed

Price and policy history →

No changes yet. Each new crawl is compared with the last one, and what 23andMe adds, drops or rewrites shows up here.

05 · Details

How we measure

Alternatives are matched by what sites actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Trackers and the rest of the stack come from the homepage’s code and DNS records.

The full technology stack, the competitor map and search numbers · 18 technologies
Neighbours
k = 60
Sites searched
9,217
Vector
384-d
Query
51 ms

Competitor map

Each alternative by how close its vector is to 23andMe’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Hover for the numbers, click to jump to it in the list.

similarity × popularity

NextDNSPreqinVWRScreenerMintelMonkeytype

Built with

JavaScript frameworks
  • Next.js header x-powered-by: Next.js
  • React implied by Next.js (header x-powered-by: Next.js)
Analytics
  • Heap page source: heap.load(
Live chat & support
  • Zendesk TXT v=spf1 ip4:74.205.200.0/22 ip4:64.74.136.0/24 include:_spf.google.com…
Payments
  • Stripe TXT stripe-verification=b3ec5502dc0b19a6b6e645c5a3c6bafafebf28323a390a273…
CDN
  • Amazon CloudFront header x-amz-cf-id: yGfwiT2gKQGh51HWW8jH1YmbDL8IVtokIoE3k63sZNM3tpRm0dZStg==
  • Cloudflare header cf-ray: a577c37f8fc0ee0e-HAM
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=234c498a62baf92769a783d3de30f8c7c44ec4168…
  • Apple Business TXT apple-domain-verification=FNYbUM0PmIB8UkZq
  • Atlassian TXT atlassian-domain-verification=yHHHCj1G7x1y41Nyp/fLyRjb99BXJCxxsEcstOS…
  • Bing Webmaster Tools meta msvalidate.01: 580E56B2C68E0BB70CF26C8D2B7BBC22
  • DocuSign TXT docusign=559c8de5-bad8-488e-8919-7aa4a12ecd3e
  • Dropbox TXT dropbox-domain-verification=57rvznncxa7f
  • Google Search Console meta google-site-verification: Zg7OlrAd4G4v6PgMgoQJD3D1Pvod-I6wIBRsQktPvSY
  • Meta Business Suite TXT facebook-domain-verification=o3trsblcaqdn3s6s41sb2v0hoj99q4
  • OpenAI TXT openai-domain-verification=dv-jSFCxcQequyubBQkDAYZ8u5U