vs
Comparison
Lumen Research vs Samba
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
Lumen Research provides advertising attention measurement, using eye-tracking panels and predictive attention models to estimate how much attention ads receive and how that attention relates to outcomes such as brand lift.
Consumer-facing site for Samba TV, a smart-TV software service that uses automatic content recognition of viewing data to recommend trending shows across streaming services and live TV, with privacy controls for viewing data collection and opt-out. Business audience analytics are offered separately on samba.com.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Top 10K
- Trackers on the homepage
-
- Visitor analytics: Google Analytics
- Marketing and email tracking: HubSpot, Mailchimp
- Third-party embeds: Google Fonts
- fewer
- Marketing and email tracking: HubSpot
- Tag manager: Google Tag Manager
- Ad trackers
- None
- None
- Cookie banner
- Cookiebot
- OneTrust
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.