vs Comparison

LiveIntent vs Taboola

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

LiveIntent

LiveIntent provides advertising technology that lets publishers sell ad placements inside their email newsletters and lets advertisers buy people-based targeted ads in email, along with identity resolution services. The company agreed to be acquired by Zeta Global.

Taboola

Taboola runs a native and performance advertising network that places advertisers' ads and content recommendations on publisher websites across the open web. It also gives publishers monetization and on-site engagement tools, including generative AI answers.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Top 10K
Top 1K
Trackers on the homepage
  • Marketing and email tracking: HubSpot, Marketo
  • Tag manager: Google Tag Manager
  • Third-party embeds: Google Fonts
fewer
  • A/B testing: VWO
Ad trackers
None
None
Cookie banner
–
–
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.