vs Comparison

Index Exchange vs Verve

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

Index Exchange

Index Exchange operates a global supply-side platform and programmatic ad exchange that lets publishers and media owners sell ad inventory across web, mobile, and streaming TV, and lets advertisers buy it.

Verve

Smaato, now Verve's Brand+ Marketplace, is a supply-side platform and ad exchange. It lets app, connected TV and web publishers sell their ad inventory to brands, agencies and DSPs through programmatic auctions and curated deals.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Smaller site
Trackers on the homepage
fewer
  • Tag manager: Google Tag Manager
  • Third-party embeds: Vimeo
  • Visitor analytics: Google Analytics
  • Marketing and email tracking: HubSpot
  • Tag manager: Google Tag Manager
Ad trackers
None
None
Cookie banner
–
OneTrust
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.