vs Comparison

Equifax vs myFICO

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

Equifax

Equifax is a consumer credit reporting agency that sells credit reports, credit scores, credit monitoring and identity theft protection subscriptions to consumers, and provides credit and demographic data services to businesses.

myFICO

Consumer website from FICO that sells access to FICO credit scores, credit reports from the three bureaus, credit and identity monitoring, score simulators, and identity theft insurance through free and paid monthly memberships.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Smaller site
Trackers on the homepage
fewer
  • A/B testing: Optimizely
  • Tag manager: Google Tag Manager
  • Advertising and retargeting: Google Ads conversion tracking
  • Visitor analytics: Google Analytics
  • A/B testing: Optimizely
  • Tag manager: Google Tag Manager
  • Third-party embeds: Google Fonts
Ad trackers
None
Yes
Cookie banner
OneTrust
–
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.