vs
Comparison
Equativ vs Freestar
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
Equativ (formerly Smart AdServer) is an advertising technology company offering a programmatic ad platform that includes a supply-side platform, ad serving, curation, retail media and creative ad enhancements across CTV, video, display and native formats.
Freestar provides programmatic advertising monetization for digital publishers, including header bidding technology, a fully managed ad operations service, and a self-serve option for in-house ad ops teams to manage their own demand.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Smaller site
- Trackers on the homepage
- fewer
- Tag manager: Google Tag Manager
- Third-party embeds: Adobe Fonts, Google Fonts
-
- Advertising and retargeting: Google Ads conversion tracking
- Visitor analytics: Google Analytics
- Marketing and email tracking: HubSpot, Salesforce Pardot
- Tag manager: Google Tag Manager
- Third-party embeds: Google Fonts
- Ad trackers
- None
- Yes
- Cookie banner
- Didomi
- Sourcepoint
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.