vs
Comparison
Equativ vs EX.CO
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
Equativ (formerly Smart AdServer) is an advertising technology company offering a programmatic ad platform that includes a supply-side platform, ad serving, curation, retail media and creative ad enhancements across CTV, video, display and native formats.
EX.CO provides video technology for publishers and media companies: an online video player and video CMS for websites, livestreaming, and a machine-learning programmatic ad yield engine that increases video ad revenue across web, mobile, connected TV and digital out-of-home screens.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Top 10K
- Trackers on the homepage
- fewer
- Tag manager: Google Tag Manager
- Third-party embeds: Adobe Fonts, Google Fonts
-
- Advertising and retargeting: LinkedIn Insight Tag
- Visitor analytics: PostHog
- Marketing and email tracking: HubSpot
- Tag manager: Google Tag Manager
- Ad trackers
- None
- Yes
- Cookie banner
- Didomi
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.