vs
Comparison
CivicScience vs gfk.com
Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.
CivicScience runs continuous online polling of U.S. consumers through survey widgets on publisher sites and sells the resulting sentiment data. Brands use it for consumer insights, ad targeting and campaign measurement, publishers use it for engagement and first-party data, and AI developers use it to validate models.
GfK, now part of NIQ, provides consumer and retail market research data, including retail sales measurement, consumer panels, and analytics for manufacturers and retailers in consumer goods, technology and durables.
- Company
- Not stated
- Not stated
- Registered in
- Unknown
- Unknown
- Online since
- Unknown
- Unknown
- Audience
- Smaller site
- Smaller site
- Trackers on the homepage
-
- Advertising and retargeting: Google Ads conversion tracking, LinkedIn Insight Tag
- Visitor analytics: Google Analytics
- Marketing and email tracking: HubSpot
- Tag manager: Google Tag Manager
- Third-party embeds: Google Fonts
- fewer
- Marketing and email tracking: HubSpot
- Tag manager: Google Tag Manager
- Ad trackers
- Yes
- None
- Cookie banner
- –
- –
- Prices
- No pricing page found
- No pricing page found
- Last price change
- –
- –
- Privacy policy changes
- 0
- 0
- Terms changes
- 0
- 0
- Open positions
- –
- –
Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.