vs Comparison

Assertive Yield vs Equativ

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re close.

Assertive Yield

Assertive Yield provides ad revenue management software for digital publishers, including real-time revenue analytics across ad sources, a hybrid header bidding wrapper, and automated yield optimization tools.

Equativ

Equativ (formerly Smart AdServer) is an advertising technology company offering a programmatic ad platform that includes a supply-side platform, ad serving, curation, retail media and creative ad enhancements across CTV, video, display and native formats.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Smaller site
Smaller site
Trackers on the homepage
fewer
  • Third-party embeds: Google Fonts
  • Tag manager: Google Tag Manager
  • Third-party embeds: Adobe Fonts, Google Fonts
Ad trackers
None
None
Cookie banner
–
Didomi
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.