vs Comparison

AdRoll vs EDAA

Who’s behind each, what their homepages track, what they cost and how often their policies changed, measured the same way for both. By what they offer, they’re very close.

AdRoll

AdRoll provides software for running display, social, and email ad campaigns, best known for retargeting ads that show website visitors relevant ads across other sites and social networks.

EDAA

EDAA is a European industry body that runs the self-regulatory programme for online behavioural (data-driven) advertising. It licenses the AdChoices icon to companies and operates the youronlinechoices.eu consumer portal for information and opt-out choices.

Company
Not stated
Not stated
Registered in
Unknown
Unknown
Online since
Unknown
Unknown
Audience
Top 10K
Smaller site
Trackers on the homepage
Couldn’t check
  • Visitor analytics: Matomo
  • Tag manager: Google Tag Manager
  • Third-party embeds: Google Fonts, YouTube embeds
Ad trackers
Couldn’t check
None
Cookie banner
–
–
Prices
No pricing page found
No pricing page found
Last price change
–
–
Privacy policy changes
0
0
Terms changes
0
0
Open positions
–
–

Trackers are what each homepage loads before cookie consent; changes count since we started checking each site weekly. Hover a dotted value for its source and date.